SOHO Yoga at Hermosa

I started working with SOHO about a week before the pandemic hit. The challenge I was faced with here was, how can a local yoga studio keep their loyal community happy and healthy while the studio is closed indefinitely? The answer is having an amazing online presence — starting with online classes, an incredible website experience, and engaging with our community on social. I revamped their website and designed social graphics, studio signage, takeaways, apparel and accessories.

Art Direction & Design: Mariska Voell
Director of Marketing: Lindsay Jones
Director of Retail: Erica Osburn