Earthwise by TOMS

Earthwise is sustainable product line by TOMS that launched in 2019, featuring slip-on shoes, eyewear and packaging made 100% of recycled materials. I designed a logo for the sub-label brand, developed an art direction for our creative assets that sets this collection apart from other TOMS collections, designed hangtags and packaging for the products, and created custom iconography for our key product features.

Product Lead: Darin Dennee
Art Direction, Design and Illustration: Mariska Voell
Senior Copywriter: Kendall Pilgrim